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- About YAMAZEN
- Message from President
Message from President

A progressive, proactive company that specializes in trading with heart and skill
The Yamazen Group handles a broad range of production equipment to support global manufacturing, such as machine and cutting tools and industrial equipment, as well as consumer goods that provide comfort for buildings of all kinds, including housing, offices, and factories, and lifestyle products that enrich people’s lives. As a specialized trading company handling both production equipment and consumer goods, we work together with manufacturers who turn technical expertise into finished products as well as regional trading companies who sell these valuable products to users looking to address the challenges they face around the world and improve their quality of life.
Our Purpose, “Pioneering a new future, with all of you,” represents the role we take in society and declares our commitment to building a brighter future together with all of our stakeholders. Our Corporate Vision, “Leading worldwide manufacturing and enriched lives,” expresses the ideal state we are striving for by 2030 and our strong desire to create a sustainable future together with our partners in the supply chain.
To achieve that vision, our three-year Medium-Term Management Plan PROACTIVE YAMAZEN 2027, which started in April 2025, aims for growth in each of our businesses and is structured around five strategic points: value enhancement, accelerating global expansion, upgrading sales activities, strengthening management infrastructure, and strengthening sustainability management. Developing human resources to carry on the DNA of Yamazen is a fundamental part of this growth. Based on our Management Philosophy of “Management of Fostering Personnel,” we have positioned human resources development as the most important initiative within our Talent Management Strategy and will continue to center it in our efforts.
The global economy is experiencing a period of exceptional and unpredictable issues that are interconnected in complex ways, with constant changes causing expanding ripples of uncertainty. We call this the “normalization of change,” and it is precisely because we live in such times that we must discard the fixed notions of the past and move forward with a progressive, proactive attitude under the spirit that “business opportunities are always waiting on the ground.” Yamazen will continue to be a proactive company that combines information and empirical rules based on real experience to retain our leading advantage. As a specialized trading company with heart and skill, Yamazen will aim for sustainable growth and medium- to long-term improvement of corporate value by serving our customers and living up to society’s trust and expectations.
President CEO